Detailed job description and main responsibilities

Communications and Relationship Skill

• Supporting Director of Communications this role is responsible for development, implementation and evaluation of communications strategies, plans, projects, campaigns for UHCW Trust
• Provide communications, marketing communications and media, reputation management advice and training to Executive Team and senior colleagues including Director of Communications and Marketing and other senior managers; deputise for Director of Communications
• Act as communications link between organisation and stakeholders including local community, government departments, professional bodies, local and national government

Knowledge, Training and Experience

• To deliver strategic priorities as part of UHCW strategy to build a positive reputation and help the Trust realise our ambition as an organisation to be a national and international leader in healthcare

• A key communications management role in overseeing the day-to-day operations of the communications service leading and supporting 5 communications staff and ensuring activities are planned, coordinated and as efficient and effective as possible.

Planning and organisational Skills

• Oversight, development, monitoring and delivery of long term strategic and communications plans, often involving changing situations and environmental factors

• Partnership Liaison - Act as a communications link between organisations and stakeholders including local community, government departments, professional bodies, local and national government.
• Evaluating and reporting on metrics that demonstrate the value the communications function delivers and identify areas and plans for improvement.

Physical Skills

• Creative – responsible for ensuring that messages are effectively presented with high quality design and design solutions that achieve the right impact in print, video and images.  Oversight of our corporate digital asset management (photography, video) in accordance with GDPR.

Responsibility for Patient/Client Care

• Patient communications – maintaining an overview on quality of communications for patients and their access to information, putting the patient first in all that we do.
• Respond to patients and issues relating to communications service concerns (e.g. Clinical Service Reviews, Court Cases)
• Work with patients on the development of communications e.g. patient stories

Responsibility for Policy/ Service Development

• Improvement – as one of five partners with Virginia Mason Institute in Seattle USA, this role will work closely with our Innovation Hub and improvement teams to showcase our journey of improvement across all services.

Responsibility for Financial and Physical Resources

• Resource management – responsible for effective management of resources including procurement, supplier management and communications budget.

Responsibility for Human Resources

• Lead, manage, motivate and develop the comms team to maintain the highest standard of staff morale and create a climate characterised by high standards, openness and living the Trust values.
• Ensure communications team personal and professional development through review, appraisal, objective setting and personal development plans.

• Training and Service Quality: Ensuring consistent quality of service delivery through governance (policies), standards, staff training and assurance of communications and engagement plans.  Production of regular reports on performance and delivery of the communications service.

For further details of the role please see the attached job description.